Over 40 years of experience in the areas of business and IT

In 1980 he joined Citibank, working on several areas of technology and business. He was one of the first employees from Brazil to be awarded for his "Excellence in Services"

In 1990 was invited by ABN-Amro to implement an agency automation systembased on the client-server technology, a brand-new system at the time

In 1992 he joined Microsoft, a journey marked by great achievements and success, serving as, among other things, Internet Director, Marketing Director, and Strategy Director. He received, from Bill Gates himself, the award of Best Microsoft Employee, first time ever awarded to a non-American

In 2002 founded ADVANCE, which today has more than 2,500 clients, more than 500 consulting projects, more than 20,000 professionals trained, more than 50 research performed in Brazil, 6 books published, several e-books, and participation as a speaker in more than 150 conferences

He holds a degree in Mathematics and Nuclear Physics by University of Sao Paulo (Brazil)

Over 17 years of experience in the pharmaceutical area, working for 9 years in the sales and marketing areas of large pharmaceutical companies such as Monsanto, Ciba-Geigy, Farmitalia, Carlo Erba and Pharmacia
 
In the commercial area was 3 times awarded for the best performance Brazil. Has great experience in direct and indirect sales, including the creation and preparation of sales campaigns with entities and distributors
 
In the marketing area, won 2 awards as best performance In Brazil and recognition for product launch plan, differentiated action strategy and demand generation, substantially increasing the company's sales

She is a founding partner of ADVANCE with more than 15 years of experience and performance as a sales and marketing consultant for companies including from Start-up to renowned multinationals such as Algar, Betha Sistemas, Boa Vista Serviços, DELL, Google, HP, IBM, Microsoft, Oracle, SAP, Sebrae in various states, Senior Systems, Serasa/Experian, Softex and more than 300 other companies

Postgraduate in Marketing from ESPM and graduated in Biochemistry Pharmacy from Oswaldo Cruz College

25 years as a high-ranking executive and consultant in the areas of Marketing Management, Strategic Planning, Structuring of Sales Processes, e-Business Management, and IT Management

Has had his executive career recognized and has been awarded by IT and telecom corporations such as Itautec, Equitel, and Siemens, both in Brazil and abroad

In 2010 was invited to become a partner of ADVANCE, where he coordinates the entireconsulting division, developing projects in the areas of Strategic Planning, Sales Structuring, Channel Structuring, and Marketing and Sales Planning for more than 200 client companies, including Algar, AWS, Benner, Betha, Boa Vista Serviços, Equinix, GE Healthcare, Google, IBM, Linx, Microsoft, Oracle, Panasonic, Sage, SalesForce, SAP, Sebrae, Softex, Tecnoset, Telium, and others

Degree in Electronic Engineering from Instituto Tecnológico de Aeronáutica (ITA), graduate degree in Marketing Administration from Fundação Getúlio Vargas, and MBA in Business and Technology Integrated Management from ESPM/ITA

Inês has more than 20 years of experience and vast knowledge in the areas of direct sales, indirect, management and sales through channels, team management, marketing strategies for generating demand and opportunities

He has had his career focused on the Commercial and Marketing areas of large technology multinationals such as IBM, Microsoft and Compaq/HP
 
Inês has won several annual sales awards, for exceeding targets in all companies in which she worked

In 2006 she was invited to be a partner of ADVANCE where she coordinates the entire training area, with more than 20,000 trained professionals, including executives from companies such as: AMcom, AWS, Cisco, DELL, Grenke, IBM, Lenovo, Lumen (CenturyLink), Mega Sistemas, Neogrid, Neoway, SalesForce, SAP, Sebrae, Senior Sistemas, SkyOne, Softex, Thomson Reuters, Totvs, Zebra and Zendesk among others

Graduated in Economics from PUC São Paulo and MBA in Service Marketing from FIA/USP

Hermenegildo (Gildo) made a career as a top executive at companies such as Oracle and Microsoft

In 1999 he started in the technology market as an ERP and CRM systems implementation consultant at Oracle Consulting, where he developed a 9-year career as a consultant to Consulting Sales leader

In 2006 he was invited to lead the Quality and Management area of Microsoft's large projects for Latin America. This has become a specialty to this day. He was Chief Technology Officer for the company until 2015, where he became Director of Customer Services and Support for Latin America. His skill in new business development, through global models with innovation, technology and modern market concepts, are one of his strong skills.

Hermenegildo led the WTC Business Club for technology directors for 6 years, where he was responsible for leveraging results and good practices among group members.

Hermenegildo graduated in Accounting from the City University of São Paulo (UNICID) in 1999. It is certified by IBC (Brazilian Institute of Coaching), ICF (International Coaching Federation) ActionCOACH (Business Coaching) Enaage & Grow (Leadership Engagement and Training) and Quality Mind (Mental Health and High Performance). He also served as a guest professor to teach IT and Innovation Strategies and Planning at the International Business School (BI) in São Paulo

Gecilda accumulates knowledge and practices of more than 30 years in the commercial area,
with a focus on sales management and administration

He has had a successful career in sales at all the companies he has worked for, includingWestRock, Novacki, Getta Representações and Fogatti

In 2021 she was invited to join the ADVANCE team, where she coordinates the consultancies andtraining of "Sales Administration", "Sales Team Management", "Management and Leadership" having worked in clients such as Bank Me, Clickweb, Elitesoft, Eskda, Flexa.Cloud, FlowTI, Gluo CRM, Koredata and Quality Storm

Gecilda believes that selling is about reconciling study, methodology and tools, and that focusing on people, processes and needs generates immediate, measurable and sustainable results. Thus, it is imperative that salespeople always know and apply the most modern techniques, and that the manager occupies the fundamental role in planning and developing the team, ensuring that he is allocating his best resources in the most appropriate places

He holds a postgraduate degree in Strategic Marketing Management from UNIASSELVI and an extension in Commercial Writing at the Fritz Mueller Foundation

Professional with 19 years of experience in partner business development and training for IT companies, such as Microsoft, IBM and SAP

Consolidated experience in IT channel activities involving recruitment, business development, training, demand and sales pipeline management, with ability to prepare and execute business plans to achieve indirect goals for software and service sales

His current professional activities are consulting and training services to help partners go to market with AWS solutions (Amazon Web Services), from strategy to organizational and technical aspects, offering services that generate value to the customer

Gilberto Magalhaes is also a technical mentor of AWS fundamentals at Escola da Nuvem, an organization with the objective of educating people on social vulnerability, generating career opportunities in cloud computing

An undergraduate and master's degree in Electrical Engineering with a specialization in Business Administration held in the USA, combined with cloud computing certifications complete his profile

Alexandre is a consultant and professor with great experience in helping technology companies on the journey of growth and evolution

As a professor he works at StartSe, USP (University of Sao Paulo, Brazil) and FIA Business School (Sao Paulo, Brazil)

He is an international speaker, researcher, author, serial entrepreneur, and social mobilizer. Alexandre is passionate about Technology, Strategy, Competitive Intelligence, Innovation and Influence, and founder of the International Association of Artificial Intelligence.

Alexandre is the co-founder of I2AI (International Association for Artificial Intelligence) where he was the CEO and now acts as board member. He is part of the Management Committee of Brazilian Artificial Intelligence Strategy (EBIA) from Brazilain Government, Advisory Board Member of Research Centers of AI from Brazilian Agency of Industrial Research (EMBRAPII) and Advisory Board of many NGOs as Brasil Digital, Lusofonia Digital and Fecomercio. He is also member of Brazilian Committee of Quantum Technologies from Brazilian Association of Technical Norms (ABNT)

He has worked in multinationals such as Siemens, Eaton and Voith, with experience in countries and cultures as diverse as the United States, Germany and China.

In 2021 he became ADVANCE Consulting's business associate in the application of the AWS PTP (Partner Transformation Program) in Latin America

Graduated in Mechanical Engineering from UNICAMP, PhD in Innovation Management, with a master's degree in Competitive Intelligence from USP, has a specialization in Finance from Michigan State University, postgraduate degree in Administration, Knowledge Management and Negotiation from FGV

Daniele has a young and thriving career with great experience in sales and expansion of the national and international market

He had great success in companies and agencies where he spent including APEX (Brazilian Trade and Investment Promotion Agency) where he helped more than 250 companies in market expansion, Fundação Araucária and Dixie Toga

She was an instructor at Senai and UNOPAR (Universidade do Norte do Paraná), has several articles published focusing on marketing and competitive advantage and participated as a speaker at several events for entrepreneurs and entrepreneurs debating market expansion strategy

In 2021, she was invited to compose the ADVANCE team, where she coordinates Marketing and market expansion consultancies and training, opportunity prospecting, sales approach and Inside Sales

Daniele has a strong academic background with a postgraduate degree in International Trade Management from MIB (Massachusetts Institute of Business) and an MBA in International Business Management from MIB (Massachusetts Institute of Business)

Marketing Consultant, with background as executive in large companies and startupsDeep knowledge of the entire software cycle: from the idea to the after-sales with more than 10 years of experience in go-to-market of IT products/ services

Nei worked as director in companies like Thomson Reuters, Avalara, Linx (Stone), TOTVS, Mercado Eletrônico and Citibank. He took positions in several countries and led business creation projects with global reach in Silicon Valley.

He actively participates in the main IT and Innovation events in Brazil and Latam

He is an economist graduated from the Federal University of Rio Grande do Sul, with an MBA in Global Administration from the Independent University of Lisbon and GAP Program from UCLA in Los Angeles. He took several executive courses at Stanford and Berkeley. He is also a Professor at FIA Business School in MBA and Postgraduate courses